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The perils of the personalised web
In a recent article of mine for The Next Web I shared some concerns about the ‘personalised web’ – that is to say the future web which will likely be driven by the social and interest graphs which lie…
View ArticleThe Tao of Twitter – A book review
Boasting the ability to ‘decipher the confusing world of Twitter’ in less than two hours, Mark W. Schaefer’s ‘The Tao of Twitter’ is an energetic guide to the social media platform which makes for…
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Facebook Graph a Semantic Social Search Engine
Facebook graph search has landed and with it a world first, a semantic social search engine. The vast quantity of time and work we have all put into Facebook- all those likes and status updates, the...
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Friendly? Or over-familiar?
There’s a big difference between friendly websites and over-familiar ones. For me it’s an important distinction, and one the author of this recent article for the BBC magazine fails to consider:...
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Retailers must adapt in order to market to, transact with, and serve the...
Deloitte estimates that by 2014 mobile devices will account for 14% of all in store sales. Mobile technology is undoubtedly the single biggest driver of today’s connected consumer, however Deloitte...
View ArticleMachine learning and Google+
I found this really useful article on machine learning and Google+ and felt it worth sharing my thoughts on the subject....
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Facebook hashtags – more than just a late adoption
When Facebook finally adopted searchable hashtags a few weeks back the general consensus was that this move was something that should have happened some time ago, especially bearing in mind the use of...
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Another social channel pins its hopes on an ad supported model
I’m fairly sure that Ben Silbermann, CEO of Pinterest watched the furious public reaction to Instagram’s attempted change in policy late last year with a deep and reflective interest since the tone of...
View ArticlePinterest and the age of image overload
We often talk about the internet as a source of information overload. There are just too many emails, articles, blog posts, news reviews etc. Too much to consume. This is usually thought of in terms of...
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Mobile and Social ads prominent themes at IAB ‘Digital Britain’ conference
I think it’s fair to say that any brand or organisation who attended the Internet Advertising Bureau’s (IAB) ‘Digital Britain’ conference at Bridgewater Hall in Manchester this week, without a clear...
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The Drum Live – How was it for you?
I recently had the privilege to attend The Drum Live, The Drum’s one-day conference and editorial experiment. The premise of the event was that all attendees would collaboratively create an issue of...
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